{"id":5854,"date":"2023-12-07T22:08:02","date_gmt":"2023-12-07T22:08:02","guid":{"rendered":"https:\/\/grinellstudio.com\/portfolio\/via-venture-in-action-fribourg\/"},"modified":"2023-12-25T12:59:01","modified_gmt":"2023-12-25T12:59:01","slug":"via-venture-in-action-fribourg","status":"publish","type":"portfolio","link":"https:\/\/grinellstudio.com\/sr\/portfolio\/via-venture-in-action-fribourg\/","title":{"rendered":"VIA Venture in Action, Fribourg"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"5854\" class=\"elementor elementor-5854 elementor-4666\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-804c6fa elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"804c6fa\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-02cdc92\" data-id=\"02cdc92\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-68c3b2f elementor-widget elementor-widget-text-editor\" data-id=\"68c3b2f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 500;\"><span style=\"color: var(--bili-primary-color); font-weight: bold; letter-spacing: 0.1em;\">KATEGORIJA: <\/span><\/span>Brand identitet<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-1022222\" data-id=\"1022222\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cb538ba elementor-widget elementor-widget-text-editor\" data-id=\"cb538ba\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 500;\"><span style=\"color: var(--bili-primary-color); font-weight: bold; letter-spacing: 0.1em;\">PROGRAMI: <\/span><\/span>Creative Studio<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-802647f\" data-id=\"802647f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-194ffb2 elementor-widget elementor-widget-text-editor\" data-id=\"194ffb2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 500;\"><span style=\"color: var(--bili-primary-color); font-weight: bold; letter-spacing: 0.1em;\">KLIJENT: <\/span><\/span>VIA<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-228aab1\" data-id=\"228aab1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-80e8c8d elementor-widget elementor-widget-text-editor\" data-id=\"80e8c8d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 500;\"><span style=\"color: var(--bili-primary-color); font-weight: bold; letter-spacing: 0.1em;\">WEBSITE: <a href=\"https:\/\/www.heg-fr.ch\/en\/studies\/master\/business-administration-major-in-entrepreneurship\/ventures-in-action-2019-2020\/\">heg-fr.ch<\/a><\/span><\/span><\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-21b064f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"21b064f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2545c88\" data-id=\"2545c88\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-763bece elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"763bece\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-decdad7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"decdad7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2b85e8f sticky-sidebar\" data-id=\"2b85e8f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-db7bdc6 aleft elementor-widget elementor-widget-wgl-double-heading\" data-id=\"db7bdc6\" data-element_type=\"widget\" data-widget_type=\"wgl-double-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"wgl-double-heading\"><h3 class=\"dblh__title-wrapper\"><span class=\"dblh__title dblh__title-1\">Poslovni izazov<\/span><\/h3><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e54a7e2\" data-id=\"e54a7e2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8895e40 elementor-widget elementor-widget-text-editor\" data-id=\"8895e40\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Na\u0161 dizajnerski studio se nedavno na\u0161ao pred zaista inspirativnim izazovom \u2013 da napravimo logo i veb stranicu za grupu studenata koji studiraju na Ekonomskom fakultetu u \u0160vajcarskoj koji su razvijali poslovni model za svoju magistarski rad. Njihov cilj je bio da zaposle \u017eene iz nerazvijenih podru\u010dja u Africi da proizvode ru\u010dno ra\u0111ene torbe koje bi se prodavale na veb stranici, a zarada bi se vrac\u0301ala \u017eenama kako bi im pomogla da pobolj\u0161aju svoj ekonomski status.<\/p>\n<p>Bili smo odu\u0161evljeni \u0161to smo bili deo ovog projekta, jer je u skladu sa na\u0161im vrednostima dru\u0161tvene odgovornosti i odr\u017eivosti. Za po\u010detak, sproveli smo opse\u017eno istra\u017eivanje ciljne publike i njenih vrednosti, kao i kulture i estetike indijskog regiona gde su se nalazile \u017eene zanatlije.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-78eb70b elementor-section-full_width elementor-section-stretched elementor-section-height-default elementor-section-height-default\" data-id=\"78eb70b\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-65c225c\" data-id=\"65c225c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3a42784 elementor-widget elementor-widget-image\" data-id=\"3a42784\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"844\" src=\"https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/websumewhere.png\" class=\"attachment-1536x1536 size-1536x1536 wp-image-5725\" alt=\"\" srcset=\"https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/websumewhere.png 1500w, https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/websumewhere-300x169.png 300w, https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/websumewhere-1024x576.png 1024w, https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/websumewhere-768x432.png 768w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b6edfbd elementor-widget elementor-widget-image\" data-id=\"b6edfbd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"1090\" src=\"https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/logo1.png\" class=\"attachment-1536x1536 size-1536x1536 wp-image-5727\" alt=\"Design Portfolio\" srcset=\"https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/logo1.png 1500w, https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/logo1-300x218.png 300w, https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/logo1-1024x744.png 1024w, https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/logo1-768x558.png 768w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8e88f1d elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8e88f1d\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2c2d2c9\" data-id=\"2c2d2c9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a542fe0 elementor-widget elementor-widget-image\" data-id=\"a542fe0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"681\" height=\"1024\" src=\"https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/photo-681x1024.png\" class=\"attachment-large size-large wp-image-5731\" alt=\"\" srcset=\"https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/photo-681x1024.png 681w, https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/photo-200x300.png 200w, https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/photo.png 740w\" sizes=\"auto, (max-width: 681px) 100vw, 681px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6bbf93c\" data-id=\"6bbf93c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3f23ceb elementor-widget elementor-widget-image\" data-id=\"3f23ceb\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"681\" height=\"1024\" src=\"https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/photo2-681x1024.png\" class=\"attachment-large size-large wp-image-5733\" alt=\"\" srcset=\"https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/photo2-681x1024.png 681w, https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/photo2-200x300.png 200w, https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/photo2.png 740w\" sizes=\"auto, (max-width: 681px) 100vw, 681px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-73e71bd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"73e71bd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-897ee22\" data-id=\"897ee22\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3567afa elementor-widget elementor-widget-text-editor\" data-id=\"3567afa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Razvili smo identitet brenda koji je bio moderan i elegantan, ali je tako\u0111e prenosio osec\u0301aj topline i kvaliteta ru\u010dnog rada. Logotip je uklju\u010divao elemente i indijske kulture i odr\u017eive poslovne prakse, sa jakim naglaskom na osna\u017eivanju \u017eena.<\/p>\n<p>Pored logotipa, dizajnirali smo veb lokaciju koja je bila laka za upotrebu i laka za navigaciju, a istovremeno efikasno komunicira misiju i vrednosti klijenta. Koristili smo svetle, smele boje i visokokvalitetne slike ru\u010dno ra\u0111enih torbi da bismo prikazali njihovu lepotu i umec\u0301e, a tako\u0111e smo istakli pozitivan uticaj koji bi svaka kupovina imala na \u017eene zanatlije i njihove zajednice.<\/p>\n<p>Sve u svemu, ovaj projekat je bio pravi vrhunac za na\u0161 dizajnerski studio i bili smo ponosni \u0161to smo bili deo ne\u010dega \u0161to je imalo tako pozitivan uticaj i na \u017eene zanatlije u Africi i na magistarske teze studenata. Verujemo da dizajn ima moc\u0301 da napravi razliku, a ovaj projekat je bio divan primer toga.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1313dc5 elementor-section-full_width elementor-section-stretched elementor-section-height-default elementor-section-height-default\" data-id=\"1313dc5\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a5ea173\" data-id=\"a5ea173\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3c0c1d5 elementor-widget elementor-widget-image\" data-id=\"3c0c1d5\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"1001\" src=\"https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/mug.png\" class=\"attachment-1536x1536 size-1536x1536 wp-image-5729\" alt=\"\" srcset=\"https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/mug.png 1500w, https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/mug-300x200.png 300w, https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/mug-1024x683.png 1024w, https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/mug-768x513.png 768w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2b573b9 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2b573b9\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7410cfa\" data-id=\"7410cfa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0727ba2 elementor-widget elementor-widget-image\" data-id=\"0727ba2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"740\" height=\"740\" src=\"https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/photo4.png\" class=\"attachment-large size-large wp-image-5737\" alt=\"\" srcset=\"https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/photo4.png 740w, https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/photo4-300x300.png 300w, https:\/\/grinellstudio.com\/wp-content\/uploads\/2023\/12\/photo4-150x150.png 150w\" sizes=\"auto, (max-width: 740px) 100vw, 740px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-bbbe0f3\" data-id=\"bbbe0f3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d0a2646 elementor-widget elementor-widget-image\" data-id=\"d0a2646\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div 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